To safeguard the future of the 110-year-old facility where the Mini brand was created, BMW AG is making investments there and requesting assistance from the UK government.
A catastrophe in the UK, when automobile production fell to its lowest level since 1956, may have been avoided by the company’s multi-million dollar investment to produce Mini electric cars in Oxford. When BMW announced it would move manufacturing of the electric Mini to China 11 months ago, the plant—which at the time employed more than 3,400 people—suffered a setback.
In Oxford, England, BMW started making electric Mini hatchbacks in 2019, along with gasoline-powered vehicles. The carmaker debuted the next-generation Mini Cooper last week at the auto show in Munich, its hometown, which was constructed on a specific electric vehicle platform created with Chinese partner Great Wall Motor Co.
Despite the continuous regulatory and trade uncertainty plaguing the industry, BMW will increase its presence in the UK.