According to Bloomberg, Apple’s next-generation iPhone 15 will go on sale around September 22.

When Apple introduces a new iPhone model, the events are often streamed live online by millions of people. Analysts look to next-generation product introductions to evaluate consumer spending; consumers, on the other hand, usually have a slew of new features to look forward to.

According to Bloomberg, the sale date will be preceded by an Apple event the week before, probably on September 12 or 13. iPhone sales declined 2% to $39.67 billion in the company’s fiscal third-quarter earnings release. “The smartphone industry in the United States is tough right now,” Apple CEO Tim Cook told CNBC’s Steve Kovach last week.

The current-generation iPhone 14 was severely harmed by COVID-related production troubles at Foxconn plants in China, which hindered Christmas sales in 2022. According to reports, Apple is aiming to diversify its supply chain throughout Southeast Asia.

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